Using Theory to Design Effective Health Behavior Interventions
نویسندگان
چکیده
This article demonstrates the usefulness of two theories for the development of effective health communication campaigns. The integrative model of behavioral prediction focuses on changing beliefs about consequences, normative issues, and efficacy with respect to a particular behavior. Media priming theory focuses on strengthening the association between a belief and its outcomes, such as attitude and intention toward performing the behavior. Both the integrative model of behavioral prediction and media priming theory provide guidance with respect to the selection of beliefs to target in an intervention. The article describes the theories, shows how they can be applied to the selection of target beliefs, and, for each theory, defines the criteria for belief selection. The two theories as well as their appropriate analytic strategies are complementary rather than conflicting. Communication Theory
منابع مشابه
Multi-theory model of behavior change: an appropriate model for creating health behaviors
Evolving evidence shows that health promotion interventions that explicitly use models and theories that are rooted in social and behavioral sciences, are more effective than interventions without a theoretical framework [1]. Testing theories and models is a critical step that should be conducted before utilizing them for intervention development [2].
متن کاملIDEAS (Integrate, Design, Assess, and Share): A Framework and Toolkit of Strategies for the Development of More Effective Digital Interventions to Change Health Behavior
Developing effective digital interventions to change health behavior has been a challenging goal for academics and industry players alike. Guiding intervention design using the best combination of approaches available is necessary if effective technologies are to be developed. Behavioral theory, design thinking, user-centered design, rigorous evaluation, and dissemination each have widely ackno...
متن کاملThe Effect of Interventions on Breastfeeding Self-efficacy by Using Bandura's Theory in Iranian Mothers: A Systematic Review
Background: Breastfeeding self-efficacy is a psychological effective factor on initiation and duration of breastfeeding, which according to Bandura's theory, is affected by four sources including performance accomplishments, vicarious experiences, verbal persuasion, and the emotional/physiological responses. We aimed t...
متن کاملThe Effectiveness of Nutritional Interventions Based on Health Education and Promotion Theories and Models: A Systematic Review
Background: The content of nutrition education and the process of behavioral change should be designed based on the principles of educational for achieving behavioral goals. This systematic study aimed to evaluate the effectiveness of nutrition interventions designed mainly by health educational and promotional theory and models. Methods: The PubMed, Science Direct, Scopus, and Cochrane databas...
متن کاملPredictors of Physical Activity in Type 2 Diabetic Patients Based on the Theory of Planned Behavior
Objective: Low physical activity is the fourth risk factor of death worldwide. Approximately 27% risk of diabetes is reduced by 150 minutes of moderate physical activity per week. The present study was designed to determine the predictors of physical activity promotion among type 2 diabetic patients. Materials and Methods: In this cross sectional study 320 patients with type 2 diabetes were in...
متن کاملEffective Factors of the Healthy Nutritional Behavior Based on the Application of Social Cognitive Theory among 13-15-Year-Old Students
Background: There is a rapid spurt in non-communicable diseases because of some significant changes in nutrition patterns around the globe. Controlling the main risk factors, namely lack of physical activity and smoking, might decrease more than 50% of the deaths and disabilities caused by these factors. This study aimed to investigate the effective factors of healthy food behavior based on the...
متن کامل